Print. Profit. Repeat.

There's a margin conversation that almost every shop owner needs to have with themselves at some point, and most of them avoid it because it's uncomfortable. It goes something like this: I know I'm no...

If I had to guess, I'd say the majority of print shop owners reading this right now are underpricing at least some of their work. Not because they're bad at math. Not because they don't care about mar...